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Same daydispatchbefore| Type | Usually chosen for | What makes it different |
|---|---|---|
| WPC | Everyday use and value | Around 70–80% protein by weight; keeps more of the carbohydrate and fat from milk, which is where a lot of the flavour sits |
| Whey Protein Isolates | Lower-carb and lower-lactose preferences | Filtered further than WPC, typically 90%+ protein by weight with very little lactose left |
| Vegan & Plant Protein | Dairy-free and vegan diets | Pea, rice, almond or a blend of them; no dairy, and usually more fibre per serve |
| Lean Mass Gainers | Higher daily kilojoule targets | Protein plus added carbohydrate, so a serve carries several times the energy of a plain protein |
| Protein Water | A lighter, juice-style drink | Clear whey isolate; mixes thin and fruity rather than creamy, and is usually fat-free |
| Collagen Protein | Anyone after a collagen peptide source | Hydrolysed collagen, with a different amino acid profile to whey, notably low in leucine, so it is generally used alongside a whey or plant protein rather than instead of one. |
| Protein Bars & Snacks | Eating on the go | No shaker needed. |
Looking for a proven place to start? These are the ones moving fastest in this range:
Brands in this range include Precision Nutrition, Optimum Nutrition, Rule 1, Macro Mike, Legit, Dymatize Nutrition, EHP Labs and FitFrenzy.
Shoppers browsing Protein Powders also look at 2025 Top Protein Powders, Muscle Growth & Strength, Recovery & Repair, Whey Protein Isolates, Whey Protein Blends and 2025 Top Vegan Products.
Last reviewed: 17 September 2026
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